B&N Nook Color Announced. eBook reading is now colorful


Nook Color is the successor to highly successful Nook eBook reader but there is lot more to Nook Color than just reading books. A 7″ IPS-Panel touch display, twitter and facebook integration, Nook Color is a hybrid device. It’s an ebook reader that can also do basic tasks that a tablet can do. With ever increasing competition from Tablets, this looks to be the best way forward for ebook reader manufacturers. First, Let’s take a look at specification:

  • Display: 7″ 1024×600 pixel (169 PPI) 16M color IPS-Panel with touch controls with anti glare coating, 178degree viewing angle. Patented AliveTouch™ technology implemented.
  • UI: Android based proprietory UI
  • View: Portrait or landscape mode
  • Reading features: Read In Store, Lending, 2 million+ titles, magazine and newspaper subscriptions
  • Social Networking: NOOKFriends, status update through facebook and twitter
  • Games: Sudoku, Chess, crossword
  • Radio: Pandora Internet radio
  • Office: Document Editor (compatible with office apps).
  • Memory: 8GB onboard memory. Expandable with microSD memory card
  • Battery: 8hours with Wi-Fi off
  • Supported File Types: EPUB (including Non or Adobe DRM), PDF, XLS, DOC, PPT, PPS, TXT, DOCM, XLSM, PPTM, PPSX, PPSM, DOCX, XLX, PPTX, JPG, GIF, PNG, BMP, MP3, AAC, MP4
  • Connectivity: 802.11 b/g/n
  • Dimension: 8.1″ x 5″ x 0.48″
  • Weight: 15.8 ounces
  • price: $249


The most interesting feature is Social networking integration where one can update their status to their friends. It is a useful way as it is the easiest way to let others know what you are reading and also makes lending books easier. Another notable feature is Pandora Internet Radio inegration. There are many readers like me who like to listen to soft music while reading and this will be a welcome addition.

While it is good to see the IPS panel color LCD, this negates the very use of having an ebook reader. People purchase ebook readers for the sole reason of reading ebooks without eye strain and Nook Reader won’t help at all in this regard. Hopefully, B&N will continue the eink based Nook Reader. Another concern is the price of this reader. Priced at $249, it might prompt one to jump onto full fledged Android tablets like Dell Streak (300$ with 2yr contract) or Archos 7 (200$) that offer lot more than ebook reading/social networking.




It is an interesting new turn for ebook readers. Let’s wait and see how readers will embrace this change in ebook readers. Please head to http://www.barnesandnoble.com/nookcolor/index.asp to know more about Nook Color and have a look at Engadget’s Hands-On video here : http://www.engadget.com/2010/10/26/nook-color-first-hands-on/


3 thoughts on “B&N Nook Color Announced. eBook reading is now colorful

  1. somehow i feel that the book reading experience is best provided only the physical paper book. never felt comfortable in reading ebook in any sort of device. maybe its good for glancing or flipping through documents and news articles. But for serious book worms, paper is the food. what say?

    • yes. nothing beats the experience of reading on paper. But given the drive to save the paper and that ebook readers come close to paper like reading experience, it’s a win-win situation for some. Imagine kids not needing to carry 100 pound backpacks filled with text books and books, using one ebook reader and a tablet for other activities. That reduces burden on them and also saves millions of trees.

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